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News Summary
16 January 2004

New 7 layers Agency established in Korea

Sungnam City, Korea / Ratingen, Germany – January 16, 2004 - The 7 layers group has reacted to the booming Korean handset market by establishing a new agency in Korea, conveniently situated in Bundang, Sungnam City, in January 2004.

7 layers took great care in carefully choosing a partner for its business, who would be fully able to fulfil the growing requirements of the Korean market for wireless communications end-products, chip-sets, modules etc.

“With Cherry Telecom we have found the ideal partner to cover the market demands of the future”, says H.J. Meckelburg, founder of the 7 layers group: “People working at Cherry Telecom are experts in the field of wireless communications and have gained insight experience by working with some of the major players in the business. Therefore we are convinced that they will be an excellent partner, who provides our Korean clients with state-of-the-art, local support.”

Thanks to the new ‘7 layers Agency Korea’ it will become much easier for our Korean clients to make use of the wide range of services which the 7 layers group offers. 7 layers has got test laboratories and service centres in all major markets, the Korean manufacturers are aiming at.

“This means, that thanks to our cooperation with 7 layers, we can help easing access to important regions like the P.R. of China, the USA and Europe”, points out Sang-Ho Kim, President of Cherry Telecom: “We regard 7 layers as an extremely valuable partner for our clients, not only because of the excellent state of their InterLab® test laboratories but also because of the thorough technology know-how of the 7 layers staff.”

The ‘7 layers Agency Korea’ supports their clients by establishing for them the most efficient way of gaining market access. They will give valuable advice on regulatory and qualification demands, help them finding the most suitable test laboratory within the 7 layers group, and organize test procedures with partners of 7 layers if required. Thanks to the local support, clients can rely on fast response times and travelling abroad can be kept to a minimum. In addition to this the ‘7 layers Agency Korea’ will support clients with further services of 7 layers, like development of core specifications, test specifications, product specification or test case development.

“We regard 7 layers as a particularly valuable partner for our clients, because they can offer their clients the fastest way to gain global market access, thanks to the highly efficient way they organize and automate their laboratories”, explains Mr. Kim of the ‘7 layers Agency Korea’, “7 layers also offers its InterLab® system for professional testing to customers who are looking for a highly efficient in-house test laboratory. With InterLab® they establish an innovative way of organizing test procedures, that shortens test times whilst lowering laboratory costs at the same time. Thanks to InterLab®, development and market access of communications products becomes faster and more cost effective, thus helping to secure future business.”

About Cherry Telecom
Cherry Telecom was established in Jan. 2003, situated in Sungnam City, Korea, to provide test & measurement solution for wireless and mobile. The majority of Cherry’s business is engaged in providing test solutions to handset manufacturers and telecom network operators.

Contact:
7 layers Agency Korea
Cherry Telecom
B-313, Sigma 2, 18, Gumi-Dong,
Bundang-Gu, Sungnam-City,
Kyunggi-Do, 463-808, South Korea

Mr. Gilbert Na
Phone: +82 (0)31 714 1529
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last update: 2005-07-21